How To Be SMART

Typical Goals

  • Product goals:
    • Make the user interface nicer
    • Clean up the code
  • Team goals:
    • Better meeting attendance
    • Get more done

Those are bad goals

  • They don't say what to do (not actionable)
  • They don't define "done"
  • They may make things worse

How to be SMART

Example: Getting SMART

  • Make the user interface less confusing
  • This is neither specific, measurable, nor timeboxed
  • Specific: reduce number of clicks on "save" when users mean "submit"
  • Measurable and Attainable: no more than 10% of new forms left unsubmitted more than 1 day after completion
  • Timeboxed: 2 days for UI rewrite, 2 weeks tracking uncompleted forms, then re-assess

How to be SMART

  • For every goal
    • Determine the metrics that matter
    • Get the current baseline values
    • Set an attainable target
    • Set a timebox to hit target or try something else
    • Implement a process change
    • Start measuring
    • Repeat while goal not met
    • Stop

SMART Retrospective Analysis

SMART Retrospective Analysis

SMART Retrospective Analysis

SMART Retrospective Analysis

SMART Retrospective Analysis

SMART Retrospective Analysis

SMART Retrospective Analysis

SMART Retrospective Analysis

SMART Retrospective Analysis

SMART Retrospective Analysis

SMART Retrospective Analysis

Thanks to Hakim El Hattab for RevealJS